Rotimatic Video Production Case Study:
Unveiling the Magic behind the World’s First Roti-Making Robot.
Discover how Swastika Films brought Rotimatic’s innovative roti-making robot to life through strategic video production, from unboxing to troubleshooting & understand The process for professional tech product filmmaking service in new delhi.
Introduction
Swastika Films recently collaborated with Rotimatic, Singapore’s leading tech company, which has transformed the way we perceive food technology with its groundbreaking roti-making robot by offering it’s tech product filmmaking service & expertise. When they sought to illuminate the essence of their product through video, New Delhi’s Swastika Films stepped up to the task.
The Challenge
Rotimatic desired to not only showcase its cutting-edge product but also to guide users through its functionalities and troubleshoot common challenges by producing a number of customer service videos. They needed a series of customer service videos that were instructive yet engaging, combining the technical with the creative.
Our Approach
Understanding the Product
Before diving into production, our team delved deep into understanding the roti-making
robot – its functionalities, advantages, and common user challenges.
The production team from swastika films visited Rotimatic’s service manager’s house & experienced the functioning of the roti-making machine & even tasted the fresh roti is doled out.
This first-hand experience provided us with enough data to create filmmaking ideas & solve related logistics.
Strategic Proposal Presented By Swastika Films For Tech Product Filmmaking Service.
We presented Rotimatic with a comprehensive proposal, detailing everything from the mock shooting set and camera equipment to the look of our chosen actor.
Diverse Video Portfolio For Rotimatic From Swastika Films
Recognizing the diverse needs of the user and the brand, we conceptualized a variety of videos:
Unboxing Video
Introducing the world to the magic contained within a Rotimatic box.
Brand Ad for the US Market
Capturing the essence of Rotimatic for the Western audience, highlighting convenience and innovation.
Customer Service Videos For Troubleshooting & User Guide Videos
Step-by-step tutorials with scripted English voiceovers, ensure that every Rotimatic user feels supported and empowered.
The Result
Our videos didn’t just showcase a product; they told a story. A story of innovation, convenience, and the magic of technology in the realm of food. Rotimatic’s audience now not only understands how the product works but also connects with the brand on a deeper level.
Conclusion
At Swastika Films, we believe in merging creativity with strategy. Our collaboration with Rotimatic stands as a testament to our commitment to quality, innovation, and client satisfaction. If you’re seeking to bring your product to life through the medium of video, we’re here to help.
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